Contrast

Writing is all about contrasts. In simplified terms, it is the switching up of the usual. It is hard to do and when done poorly is easy to spot and ruinous to the story. Consider Michael Bay's use of contrast in Transformer's 2. The comedy, spliced against the action, failed spectacularly (the college brownie mom, for instance). When it is done correctly, contrast is compelling, adds depth, and forces the viewer/reader into the story. Consider the following:

She cried as she saw the wreck. The car that held her family now only held memories.

He laughed maniacally as he saw the wreck. The car that held his family now only held his hollow laughter.

Both of these examples each tell a story. But which story is more compelling?